FASHION ALERT: Jay Z's New Signature Boot Collection
Jay Z's new signature boot collection The R+ Roc Climber
Although Jay Z sold Rocawear to Iconix Brand he's still in charge as the brand's president and looking to expand the brand. Rocawear which recently launched a premium line and a fragrance, are now looking to compete with Timberland and Nike's ACG boots with it's release of the R+ Roc Climber boots. The boots are currently only available through Roc Climber's online store for $119.00 but will ship to retail stores on November 1st.
From the R+ Roc Climber website:
The R+ "Roc Climber" is the evolution of the Rocawear Men's Line. The boot sums up and incorporates all aspects of what the brand represents...the music, the swagger, the lifestyle and Jay's personal style.
The boot reflects the 'new' consumer. It's more mature and tailored. The logos are toned down to make them more design-driven and less logo driven...The R+ "Roc Climber" is what the customer has expressed they want, letting the silhouette speak for itself.
It's bottom was developed in Italy and showcases a unique polished treatment that is found only in high-end fashion footwear.
Comments